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The programme provides broad-based practical training of strategic communication in new media environment. Students will acquire essential skills of strategic planning, interactive communication and media execution. Graduates can pursue further studies in a wide range of media professions including media communication, multimedia planning, creative advertising and social media marketing.

Mr. Fred C.F. Yeung
Academic Co-ordinator


College Life

Student flew to Moscow to report on the 2018 FIFA World Cup on behalf of an online sports channel

 
Mr. Chris Leung, a travel KOL and TV host, was invited to share his experience in managing fan page

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